Snehomoyee
In the quiet corners of East Medinipur, a silent revolution bloomed in 2018 when SNEHOMOYEE - our labor of love - was born. More than just a sanitary pad manufacturing unit, it became a symbol of hope, dignity, and women's resilience. Conceived to shatter taboos surrounding menstruation while creating sustainable livelihoods, this 100% women-operated initiative touched thousands of lives before the cruel hands of the pandemic forced its temporary closure.
Why SNEHOMOYEE Mattered
For generations, women in rural Bengal had suffered in silence - using unsafe materials during their periods, missing school and work, and battling shame. SNEHOMOYEE emerged as:
- A Health Revolution: Providing ultra-thin, high-quality sanitary pads that were affordable, accessible, and designed for rural women, by rural women.
- An Economic Lifeline: Transforming SHG members from beneficiaries to entrepreneurs - the proud "Bikroy Sahayogi" (sales ambassadors)
- A Movement: Breaking menstrual taboos through community conversations led by these very women who once hesitated to speak the word "period"
Product Specifications
- Innovative 4-Layer Design
- Hydrophilic fabric top layer for quick absorption.
- Air Laid SAP (Super Absorbent Polymer) core.
- Polyethylene leak-proof barrier.
- Hydrophobic fabric base layer.
Technical Features
- Ultra-lightweight (8.5g per pad)
- Extra-long 260mm size suitable for all ages
- 8-hour protection with anti-leakage technology
- Superior comfort with soft, skin-friendly materials
Impact
- Promoted safe menstrual hygiene practices in rural communities
- Demonstrated successful women entrepreneurship model
- Enhanced economic independence for SHG members
- Addressed period poverty with affordable, high-quality local product
Every 100,000 pads sold represented:
- 100,000 days of dignity for schoolgirls who no longer missed classes.
- 100,000 moments of confidence for mothers working in fields.
- 100,000 steps forward in our fight against period poverty.
The Painful Pause
When COVID-19 struck, our heart broke as we had to:
- Close the production unit where women had found their voice
- Stop the community meetings that had become safe spaces
- Halt the distribution that reached the most remote villages But the fire still burns. The skills remain. The need persists.
Our Unfinished Song
SNEHOMOYEE was never just about pads - it was about:
- Planting seeds of change in young minds
- Showing what women can achieve together
- Healing the wounds of stigma with threads of empowerment
Though paused, this remains a model that can rebirth anywhere - a testament to how compassion, when combined with innovation, can create ripples of transformation.
We carry the dream forward - waiting for the day our machines hum again, our sales ambassadors return to villages, and more women rediscover their worth through this sacred mission of service and sisterhood.
"For every SNEHOMOYEE pad was stitched with dreams of a world where no daughter, mother, or sister would ever feel ashamed or helpless again."
Legacy & Potential
SNEHOMOYEE remains a replicable model for:
- Women-led micro-enterprises in rural health products
- Converging menstrual health solutions with livelihood generation
- Local manufacturing of affordable hygiene products